Mailchimp + Google Tag Manager
Integration + Automation

On-demand demo

Mailchimp
+
Google Tag Manager

Mailchimp and Google Tag Manager Solutions

Uses

Marketing

Business professionals that want to integrate %connector% with the software tools that they use every day love that the Tray Platform gives them the power to sync all data, connect deeply into apps, and configure flexible workflows with clicks-or-code.

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    Integrate with any app with our unique Universal Connector

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    Easily use our drag-and-drop workflow builder

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    Partner with our CS team and receive hands-on %connector% support

David Dorman of Digital Ocean works with Tray.io

The Tray Platform routes hundreds of thousands of calls and events per day from Segment to our Marketo instance - enabling us to run smarter, more effective campaigns.

David Dorman - Director of Growth and Demand Generation
Mailchimp

Mailchimp

Connection Type

Tray Connector

Triggers

Webhook

Create automation

Create automation email subscriber

Create Customer

Create Ecommerce store

Operations

Create automation

Create automation email subscriber

Create Customer

Create Ecommerce store

Create list member

Google Tag Manager

Google Tag Manager

Connection Type

Tray Toolkit

Triggers

Manual

Scheduled

Webhook

Operations

Get

List

Save

Apps 4-3 2x

Google Tag Manager + Mailchimp

It’s never been easier to create a custom Google Tag Manager + Mailchimp integration. The low-code Tray Platform lets anyone easily drag and drop together API integrations between important software tools with a completely visual, user-friendly builder. Now, you can stand up a custom integration in minutes, without the need for IT support.

Business users love utilizing the Tray Platform to create Mailchimp + Tag Manager API integrations to connect and flow data across any data sources. Our platform is flexible enough to seamlessly integrate all your tools to flow website, forms, survey, and other important business data between other applications, flat files, emails, and even custom fields.

In addition to building easy integrations quickly, Tray Platform users also create powerful Google Tag Manager + Mailchimp automation that scales their processes for growth while cutting out hours of manual work. We make it simple to turn time-consuming tasks into hyper-efficient, error-free processes that do more, faster.

Build Mailchimp + GTM automation now

The Tray Platform is flexible enough to not only integrate Google Tag Manager + Mailchimp, but also to connect these mission-critical tools to any other data source or app in your tech stack. Business users in marketing acquisition, growth marketing, customer marketing, website management, SEO, and many other departments across the organization love using our platform to scale out and connect their processes for both website tracking and optimization and for email communication.

After building a seamless Mailchimp + Google Tag Manager integration in Tray Platform, users spend much less time manually logging individual website visitor clicks, conversion paths, and behavior patterns, and less time manually populating Mailchimp with custom messaging to different customer segments. 

Instead, Tray Platform users create powerful Mailchimp + Tag Manager automation to auto-sync their email databases against their latest website tracking details. Using our platform’s extensive library of pre-built connectors, data helpers, and custom logic operators, Tray Platform users get the absolute most out of combining their website tracking data with their email marketing automation.

simplify your process with the tray platform
Tray Embedded enables teams to scale and increase retention

Heavy-duty Mailchimp + GTM use cases

Business users love how easy it is to start building on the Tray Platform. Power users and IT experts love how the Tray Platform’s elastic, serverless architecture can handle even heavy-duty Google Tag Manager + Mailchimp jobs, scaling with your workflows to process vast quantities of data every day.

Need Mailchimp + Tag Manager automation to auto-refresh the lead list in your email database with the latest website tracking info on who visited your website, where they clicked, and how long they stayed engaged? Need to trigger personalized emails to website visitors based on the website activity you’ve recorded through Tag Manager? Now, you can respond to prospects faster, hyper-personalize outreach, and lift conversion rates by integrating Mailchimp + Google Tag Manager with the rest of your tech stack to take immediate action on your website data.

IT and security teams also trust the Tray Platform, since it offers enterprise-grade security to protect even sensitive website data and customer details. Our platform is SOC 2 Type 2 certified and fully compliant with crucial data privacy regulations such as GDPR, CCPA, and HIPAA.

What would you like to connect?