MarTech East 2019 Day 1: Absorbing MarTech, Best Practices, Hiring a MarTech Team, and Disruption
20 minutes
By Andrew Park, Director of Content @ Tray.io
MarTech East 2019
MarTech East 2019 day zero: The right way to buy MarTech
Ideas
Quickly operationalize your outbound strategy by adding more accounts (that fit your ICP) to your CRM without adding duplicates
Ideas
How to Grow Customer Accounts by Automatically Detecting Strategic Upsell Opportunities and Renewals
intercom
Automation growth hacker: How to identify anonymous Intercom leads using Marketo forms + the Tray Platform
Ideas
Streamline strategic sales with an automated deal desk
ideas
Build vs. Buy: The hidden cost of building and maintaining in-house integrations for product leaders
marketing ops
How to tackle the challenges of modern marketing operations with automation
marketing
The state of marketing today - and the need for automation
support
The challenges of modern customer support - and how automation solves them
sales ops
How automation solves the challenges of modern sales and operations
Ideas
How do APIs work?
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Automate your marketing metrics in 4 simple steps
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Edge out competitors by automating conversation intelligence
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How to boost sales productivity by automating away chat spam
HIPAA
How to make sure your tech stack, and your partners and vendors, are HIPAA compliant
Ideas
Scale integrated marketing campaigns with automation and new marketing tactics
Product
Introducing step descriptions: Easily collaborate, document, and understand every step of every workflow on the Tray Platform
marketing
How to use personalized marketing at scale with customer data and automation
seo
How to make automatic SEO work faster at scale with automation
Product
Get new connectors built in record time with Connector Press
company
How automation gave Tray.io its start
ideas
The six habits of highly successful business technologists
ideas
GDPR compliance for US companies: What you need to know
Announcing
Error handling for the Tray PlatformTechnology Today
Digital marketing metrics: What you need to know now
Events
The Top 3 Takeaways from Sirius Decisions Summit 2019
Company
Announcing: Tray.io and Dropbox partnership
ideas
The biggest challenges in B2B tech
company
Tray.io raises $37M Series BIdeas
How to automate the entire lead lifecycle
ideas
Tackling Tough Sales and Revenue Challenges
Events
The top 3 takeaways from MarTech West 2019Connectors
Introducing the Facebook Connector
ideas
How to automate data enrichment in 10 minutes to follow up faster and win more dealsproduct
Introducing the CSV Reader - Ingest and read huge flat files faster and error-free
ideas
How to automate your marketing and advertising efforts at scaleideas
How to Automate Lead Routing to Increase Sales Productivity, Follow Up Faster, and Win More Deals
company
Announcing: Tray.io partners with Drift to power conversational marketing workflows
product
Announcing Tray Embedded - The fastest way for product teams to seamlessly add integration capabilities to their productsideas
How to Automate Lead-to-Account-Matching to Increase Sales and Marketing Alignment and Grow Sales Productivity
ideas
Personalization is shifting from email to omni-channel. Are you ready?ideas
How to Automate Lead Enrichment (and Integrate Enriched Leads Everywhere)
Latest
Automating Lead List Uploads: Mission-Critical, and Much Easier than You Think
Ideas
How 5G for Business Will Challenge Companies to Deliver More, Faster (And How to Prepare for It)
product
Introducing rollback history: Your way to see and (revert back to) every workflow update
company
Tray.io: Big numbers and bigger goals for 2019. Are you in?
product
Introducing the G-Suite and Amazon Marketplace connectorsideas
How Automation is Changing the Face of BusinessGuide
The Ultimate Guide to Automating the Entire Lead Lifecycle
product
The Tray Platform enhances documentation for citizen automators
company
How the Tray.io Team Raised $14M to Start Our Next Chapter
product
New features for the Tray Platform to try today
product
The Tray Platform introduces SSO for the enterprise
Ideas
How to speed up manual lead enrichment with automation
Ideas
Automation Triggers Are the First Step in Automation. So What Are they, Exactly?
Ideas
What are Webhooks? (for Non-Technical People)
Ideas
Create Slack Notifications for Zuora Events
ideas
How to Automate Marketing Analytics
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Finally, An Answer for Customer Churn
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How to automate lead list uploads
Product
Introducing: The AdRoll Connector
ideas
Sales Operations Best Practices - Closing the Sales to Revenue Gap
Ideas
How to Master Account-Based Sales Development
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Three Benefits of Unifying the Marketing Technology Solutions in the Customer Journey
ideas
How to justify and plan your 2019 marketing budget with automation
Ideas
Master Account-Based Sales Development - Strategy, Tech, and Data
Product
Introducing: Sharing multiple workflows
product
Introducing: Dynamic Output Schemas
Product
New Connectors + Templates, Performance Upgrade, Speedy logs + Backups
Product
Introducing app unfurls for Slack
Product
Introducing enhanced security and two-factor authentication
News
Mosaic Ventures: Our investment in Tray.io
Product
Introducing: Error Alertingproduct
Introducing: Undo Workflow Changes
Ideas
How to Automate your Sales Pipeline & Close More Deals
News
SlashData.co: The rise of APIs for non-developers
Product
November Update: Services Listings, Branch, Helpers, 7 New Connectors + 6 Updated 💅
News
TechCrunch: Tray.io raises a $5m Series A, led by Mosaic Ventures, to sort out the mess in the Cloud
Ideas
Sync CSV File Rows on an FTP Server to Marketo as Leads
Product
New Google Drive Connector
Product
What we're working on at tray.io
News
Xconomy.com: Tray.io secures $5,000,000 Series A financing
News
tech.eu: British-American startup Tray.io raises $5 million to link apps in the cloud
Product
Introducing: Workflow Labels
Ideas
Curb customer churn with preemptive workflowsIdeas
How to integrate NPS into Salesforce CRM
Ideas
How real-time Slack notifications are driving the future of sales teamsIdeas
APIs: The most powerful tools you didn't know you had
Product
New Connector: Secure FTP
company
Tray.io launches era of the automated organization with $14.3 Million Series A funding
Product
Get Visibility into Your Workflows: Scale Intelligently with Tray Analytics
Product
Improved Text Helpers
Product
Faster Workflow Editor, Better Logs, 11 new Connectors + Flows
ideas
Make Customer Insights Actionable with Product Usage Data
product
The next big step for Tray for Teams: Sharing workflows
ideas
The Future of Marketing Automation is Here. And It’s not Waiting for You.
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Keep Your Team In Sync By Connecting Asana and Salesforce
Product
Introducing: The Iterable Connector
Product
The Tray CSV Editor: A Building Guide
Ideas
How to make a business case for a General Automation Platform for integration + automation
Ideas
B2B Sales Pain Points: Use Google Search Terms to Personalize Emails
Ideas
How Intercom integration empowers marketing: Recovering orphan leads with tri-directional sync
Product
Introducing: The Pardot Connector
Ideas
Are Non-Paying Customers Burning Out Your Support Team? Here’s How to Fix It.Ideas
Data-driven Marketing: Be Smarter with Segment and Marketo
Product
Introducing: The Mode Analytics Connector
Ideas
Simplifying approvals with interactive workflows on Slack
ideas
Using Intercom and Salesforce to personalize Your selling
News
MarketingProfs: The Future of Marketing: Five Marketing Megatrends for 2018
Ideas
Lead Routing and Scoring Simplified: From Data to ROI
Product
August Update: All-new builder, clone workflows, analytics, 13 new connectors + 9 updated 🔥
Ideas
Marketing Enablement Is a Process, not a 'Solution'
Product
Introducing: The MongoDB ConnectorProduct
Introducing: Searchable LogsProduct
Small, simple and secure way of sending Docker container logs to logentries
News
Inc.com: How Small and Big Businesses Can Use Automation To Get Ahead in 2018
News
AdWeek: Here’s What You Need to Know About Marketing Automation
News
PR Newswire: Vonage Partners With Leading Workflow Automation Providers
Product
Flow Any Data Between Any CSV and Your Stack with the Tray CSV Processor
News
Reuters: BRIEF-Tray.IO Inc says it has sold $5 million in equity financing
Product
Introducing: The Email Trigger
Automation Is Already Changing the World. Here’s How We’ll Invest $14M to Help You Stay Ahead
Product
The start of something big: Tray.io for Teams
Ideas
What Is an API Integration? (for Non-Technical People)
Product
New, more powerful logs search
Product
Product Update: A new interface for working with logsproduct
Introducing: The Tray.io form connectorNews
Asana and Tray.io Announce Global Strategic Partnershipproduct
Loop and branch highlighting
ideas
How Keen IO builds internal integrations & tracks customer engagementcompany
tray.io raises $5 Million Series AResources
AdRoll integrates disparate lead data to target the best opportunities
Learn more >Automate the Entire Lead Lifecycle
Get the Guide >APIs: The Most Powerful Tools You Didn't Know You Had
Read Blog >
Chartio offers cloud-based data exploration simple enough for anyone.
See Partner Website >
Broaden visibility of customer health
Read Blog >
Zendesk uses Tray.io to integrate crucial processes for support, alerting, and more.
See Partner Website >
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