Knack integration + automation

Integrate Knack with any SaaS application or service using the Tray Platform’s universal connectors. Quickly configure them to connect to any API, database, webhook, and more.

Popular Knack integrations

Business professionals that want to integrate Knack with the software tools that they use every day love that the Tray Platform gives them the power to sync all data, connect deeply into apps, and configure flexible workflows with clicks-or-code.





Connector type

Universal Connector






By connecting our growth stack, we personalized messaging at scale for hundreds of thousands of customers and doubled our engagement rates.

Niels Fogt Senior Director Growth

White New Relic Logo is the leader in low-code automation

G2 - Best Meets Requirements Winter 2021G2 - Best Results Winter 2021G2 - Users Most Likely To Recommend Winter 2021G2 - High Performer Mid-Market Winter 2021G2 - High Performer Winter 2021G2 - Leader Mid-Market Winter 2021G2 - Leader Winter 2021G2 - Momentum Leader API Mangement Winter 2021G2 - Momentum Leader iPaaS Winter 2021
With the Tray platform you can connect any web service

Low-code Knack integrations for any user

Stand up powerful Knack integrations quickly and easily with the low-code Tray Platform. Anyone can use our 100% visual, drag-and-drop builder to flow data across Knack and any other data source in their tech stack without relying on extensive IT resources. 

Need a Knack connector? With the Tray Platform, you can bi-directionally sync your relational database with any source to manage projects more efficiently. You can connect Knack with flat files (such as CSVs), FTP, webhooks, and all of your go-to cloud-based tools (even using data within custom fields). 

Business users love how the Tray Platform empowers them to stand up custom integrations fast. But why stop there? With the Tray Platform, you can build powerful, multi-step Knack automation to effortlessly manage projects and build robust custom apps. Spend less time on manual work and more time on strategic, high-level projects.


Powerful and flexible Knack automation

Business users in IT, HR, sales, marketing, revenue operations, business operations, or any other department across your organization can stand up custom Knack automation in minutes to build more-robust and more-connected custom applications.

The Tray Platform comes with a library of pre-built connectors, data helpers, and logic-based operators that make it easy for any user, regardless of their technical experience, to build custom automated workflows tailor-made to your unique needs. Rapidly stand up API-level integrations with your favorite tools, including your CRM, content management systems, HRIS, marketing automation platform, data warehouse, customer support platform, ticketing platform, and much more. 

There are no limits to the use cases that you can solve with Knack automation on the Tray Platform. Now, you can streamline your HR processes by flowing key HR data into Knack to easily manage pending applicants.You can also provide more visibility for sales leadership by syncing data between Knack and your CRM. You can even boost conversions by tracking high-intent target account lists for account-based follow-up.

Tray Embedded enables teams to scale and increase retention

Manage projects and build software at scale

Business users love utilizing Tray Platform to stand up integrations fast. Power users love how the platform can handle heavy-duty data jobs that process billions of records every day. We built the Tray Platform on elastic, serverless architecture, so your workflows will scale with you as your data needs evolve. 

Take your custom-built applications and databases to the next level with Knack + the Tray Platform. It’s never been easier to connect with your favorite tools such as Bugsnag, PayPal, Salesforce Pardot, Twilio, WordPress, QuickBooks, AWS, Google Apps, Xero, Stripe, Slack, and more. Now, you can boost HR efficiency by unifying key employee data in a single Knack dashboard. You can view key accounts by intent score and fit score to supercharge your account-based efforts. You can even unify order fulfillment across your custom-built e-commerce solutions and other tools, such as your ERP and logistics platform. Take full control of your data and do more, faster with Knack automation. 

Security and IT experts trust the Tray Platform to handle even their most sensitive data. We offer enterprise-grade security, including SOC 2 Type 2 certification and compliance with key data privacy regulations such as GDPR, CCPA, and HIPAA.

Popular Database Connectors

Make anything happen See in action

Enterprises and rapidly growing firms trust the Tray Platform

Learn about our customers and how they use our easy drag-and-drop interface to build their dream automations.

  • AdRoll
  • Copper trusts with their automation
  • Digital Ocean is a happy customer of
  • InVision
  • Demandbase marketing department depends on
  • Udemy
  • Outreach
Meet more automated organizations >

The Tray Platform is...



Connect to anything

Access every endpoint

Automate any event



Visual and intuitive UX

Clicks-or-code automation

Collaborative development



Logical operators

Advanced capabilities

Real-time logs



Elastic scalability

Parallel processing

Log data storage




Built-in 2FA + full encryption

Role-based access