SDL integrations made easy
Stand up SDL integrations within minutes with the low-code Tray Platform. Our 100% visual, easy-to-use platform lets you drag and drop your apps together at the API level. Seamlessly connect your tech stack and bi-directionally sync data between your most important apps.
With the Tray Platform, you can go further than SDL connectors and bridge any data source, including cloud software, email, webhooks, flat files (such as CSVs), and FTP, even using data within custom fields. Now, you can connect SDL with all your favorite tools, yourself, without having to wait on IT.
Go beyond SDL integrations and build fast, robust SDL automation that works for you. Streamline your content lifecycle and maximize productivity with custom automated workflows.
Design flexible SDL automated workflows
Create dynamic web pages and drive tighter team collaboration when you craft custom SDL automated workflows. Any business user—including those in marketing, sales, e-commerce, and any other department in the organization—can now sync data across any business-critical software applications they use.
Business users across the entire organization rely on our platform to build SDL automation that does more, faster. The Tray Platform has a full suite of pre-built connectors, data helpers, and custom logic operators so you can create the workflows you need for your unique business challenges.
Sync data between SDL and your most fundamental tools, including your CRM, customer experience management software, e-commerce platform, collaboration tool, marketing automation platform, ERP, social media channels, and more.
Scalable SDL use cases
The Tray Platform is powerful enough to handle large quantities of data, processing billions of records daily. And thanks to our elastic, serverless architecture, your workflows will always scale with your changing data needs.
Always serve the most up-to-date content by syncing your blog posts, video, social media posts, and more with your digital asset management platform. Book more meetings and win more deals by connecting meeting requests that come through your website to the sales team’s calendars. The Tray Platform lets you connect the SDL API to important tools such as Flow, Salesforce, Slack, HubSpot, WordPress, Magento, Microsoft Dynamics 365, Jira, Asana, and many more.
Technical experts use the Tray Platform because it’s equipped with trusted, enterprise-grade security. We are SOC 2 Type 2-certified, and compliant with important data security regulations, including GDPR, CCPA, and HIPAA.