Qualtrics integration + automation

Qualtrics integrations couldn’t be easier with the Tray Platform’s robust Qualtrics connector, which connects any services without the need for separate integration tools.

Popular Qualtrics integrations

Business professionals that want to integrate Qualtrics with the software tools that they use every day love that the Tray Platform gives them the power to sync all data, connect deeply into apps, and configure flexible workflows with clicks-or-code.


Marketing, Product


Surveys and Forms

Connector type

Tray Connector




Create Contact Import, Create Distribution, Create Mailing List, Create Mailing List For Target Audience Directory, Create Reminder Distribution, Create Response Export, Get authenticated user, Get organization, Get Response Export File, Get Response Export Progress

David Dorman of Digital Ocean works with Tray.io

The Tray Platform routes hundreds of thousands of calls and events per day from Segment to our Marketo instance - enabling us to run smarter, more effective campaigns.

David Dorman - Director of Growth and Demand Generation

Digital Ocean

Tray.io is the leader in low-code automation

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With the Tray platform you can connect any web service

Turbocharge your Qualtrics integrations

The Tray Platform's low-code visual interface empowers you to build Qualtrics integrations in minutes. You can now stand up powerful and flexible integrations that can connect to any data source without relying on developer resources. It’s never been easier to flow form and survey data anywhere to create seamless experiences that drive revenue, enhance your product, and improve organizational efficiency. 

You can use our 100% visual, drag-and-drop builder to bi-directionally sync Qualtrics with any application of your choice. We give you the freedom to connect to your entire technology stack without relying on extensive IT support. You can connect flat files (such as CSVs), FTP, webhooks, databases, and more. You can also take full control of your data in your favorite cloud-based tools, even in custom fields, at all times.

But why stop there? Not only can you stand up flexible integrations on demand, but you can also stand up robust, multi-step Qualtrics automation to take your experience management to the next level. Anyone, including business users, can take advantage of the Tray Platform to streamline business processes and enhance customer, employee, brand, and product experiences.


Powerful Qualtrics automation

Users in sales, sales operations, marketing, marketing operations, revenue operations, HR, IT, finance, or any other role across the organization can tap into limitless Qualtrics automation. Now, you can unsilo your tech stack with the Tray Platform and orchestrate multi-step workflows. Rapidly stand up custom workflows with the Tray Platform’s pre-built connectors, data helpers, and custom logic helpers. Do more, faster.

Need a Qualtrics connector to capture feedback at scale? Whether you need to collect customer survey responses across multiple channels, empower your managers with automated 360-degree feedback, or improve the new employee onboarding process, you can do it all. There are no limits to the use cases you can solve with the Tray Platform.

Connect Qualtrics with your favorite CRM, ERP, project management tool, customer data platform, data warehouse, business intelligence tool, and more. The Tray Platform makes it easy for you to connect with the Qualtrics API to stand up powerful automated workflows in minutes.

Tray Embedded enables teams to scale and increase retention

Scale your experience management

Non-technical users can utilize the Tray Platform to build custom integrations in minutes. Power users love standing up heavy-duty data projects that handle billions of records every day. We built our platform on elastic, serverless architecture, so your workflows can scale dynamically as your data needs change over time.  

Consolidate feedback from multiple sources, increase retention rates with personalized experiences, and boost employee satisfaction with the Tray Platform. Now, you can deliver surveys instantly to any team, incorporate real-time customer feedback into your segmentation and campaigns, and pull in reviews from social media for sentiment analysis with Qualtrics. The Tray Platform can connect with your favorite tools, including Salesforce, NetSuite, Jira, SAP, ServiceNow, HubSpot, and Adobe Analytics.

The Tray Platform offers enterprise-grade security. Not only is the platform SOC 2 Type 2-certified, but we are also compliant with data privacy regulations such as GDPR, CCPA, and HIPAA. 

Popular Surveys and Forms Connectors

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Enterprises and rapidly growing firms trust the Tray Platform

Learn about our customers and how they use our easy drag-and-drop interface to build their dream automations.

  • AdRoll
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Connect to anything

Access every endpoint

Automate any event



Visual and intuitive UX

Clicks-or-code automation

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Logical operators

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Real-time logs



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