Product teams face spiralling customer, sales, and marketing demands to integrate with third-party applications―but hand-coded one-off integrations consume engineering resources with integration maintenance, slow innovation, and drain customer satisfaction.
Tray Embedded is a complete cloud integration platform that empowers developers to build productized integrations in weeks, not months. Designed to maximize dev productivity, Tray Embedded makes it easy to meet market demand for app and data integrations, all seamlessly embedded in-app.
Tray Embedded has freed up our engineering resources to work on our core product while leveraging technology to provide customers the flexibility to integrate with their apps, opening the door to Copper’s next stage of growth as we move up-market.
Whether building reusable integrations or delivering one-offs, the Tray Embedded's Workflow Builder combined with our Connector Library energizes developer velocity with clicks-or-code development―so product teams can meet demand near instantly. With unlimited connectors for APIs, files, databases, apps, custom connectors, and advanced business logic, enable virtually any connectivity use case without needing engineering resources.
It’s incredibly simple to make any integration customer-ready with the Tray Embedded's Configuration Wizard because it enables developers to provide a customized yet guided experience for customers to activate workflows. Customers simply select the workflow, step through each authentication, fill in the specific parameters, and initiate―all in just a few clicks, in-app.
Tray Embedded is built on an enterprise-ready serverless architecture. By providing an infinitely scalable infrastructure, you will never have to worry about spikes in traffic impacting your user’s experience.