Gain flexibility to make anything possible
Like snowflakes, no two processes are alike. They deserve the flexibility of the Tray Platform, which lets you configure the most complex workflows, integrate any application, and add customized logic for strategic competitive advantage.

The Tray Platform gives us speed, agility, visibility, and cost savings. And better yet, it lets us be proactive with our marketing in a way that we couldn’t before. It has become a core part of our marketing infrastructure.
Make a deep connection with any web service
Grab the most data from any service with ease.
Connect to any SaaS app with our universal connector
If your app has a RESTful API (and most do), we can connect to it.
Full API access - including custom fields
Find every last bit of data, including custom fields. Leave no data behind.
Connect wickedly fast with pre-built connectors
See all connectors >Sync to any Cloud app on our growing list of connectors.
Don’t interrupt! Flow well with connector versioning
Prevent a lapse if an API ever changes with the Tray Platform's unique approach.

What’s your first move? Authenticate securely, quickly.
Before you integrate, you must authenticate. Get secure access fast.
Authenticate any API
Credentials, Tokens, OAuth. No problem. Read our documentation
Control permission scopes
Manage access to certain parts of your apps’ API with check boxes.
Take a shortcut with the Tray Platform's API credential keychain
Manage access to all of your cloud apps in a central space.
One tool: multiple authentications
Access several accounts for the same tool or for sandbox and production.
Multiple authentications per workflow
Build complex workflows that access multiple accounts.
Automate any event
The Tray Platform triggers “listen” for events in your apps, then create workflow automations.
SaaS Service
Events from your Cloud app proactively send out a signal to the Tray Platform when data changes.
Webhook
If you need the extra flexibility you can trigger workflows using a unique Webhook URL.
Form Triggers
Create custom web forms and trigger your workflows upon their submission.
Email Triggers
Send a simple email to trigger your workflows
Manual Triggers
Test your workflow at your own convenience.
Scheduled
Grab data from a service at a specified time or interval.
Callable Triggers
Callable triggers break up a workflow and call them from another workflow.