Monetizing Integrations: Making the Case for a Customer Integration Strategy

While almost every SaaS product team is aware of significant customer integration demand, integrations usually take a back seat to features that are perceived as more core to the business. The value integrations create is completely overlooked. In this webinar, product leader Alex Crooks will share how embracing integrations helped him increase win rate, lower churn, and capture more revenue for his product.

You will also learn how to:

  • Increase integration development velocity while decreasing developer hours

  • Measure integration ROI

  • Match monetization strategies with a variety of business models

Watch now

45 minutes with Q&A

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Speakers

Peter Zavlaris

Peter Zavlaris

Senior Product Marketing Manager

Tray.io
Alex Crooks

Alex Crooks

Product Manager

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